Her Sound, Her Story is an intimate conversation unveiling the personal experiences, histories and significant social impacts of women in the Australian music industry. Featuring more than 45 artists spanning six decades, its unique narrative brims with rage, strength, beauty and triumph: a moving and powerful dialogue that extends beyond the music industry to ask, "Where do we want women's voices to sit in the world today?"
Her Sound, Her Story was inspired by the rising conversation about gender inequality within the music industry, and conceived and conducted by Melbourne artists and storytellers Claudia Sangiorgi Dalimore and Michelle Grace Hunder
In a survey of unprecedented scope, the film documents women of diverse ages, genres, sexual orientations, ethnicity and careers across many facets of industry. Through interviews, animations, music and text, the film aims to highlight positive messaging and spark social change, to tear down stigmas and continue women's current, historic push to the forefront.
Her Sound, Her Story navigates the unique challenges faced by women and sounds a collective voice beyond perceived boundaries of style, age and race. Through the inspiration of unique stories and shared experience, the documentary provides a platform of solace and nurtures a deeper sense of connective community.
Ultimately, Her Sound, Her Story is an optimistic portrayal of the power of creativity over adversity. In looking to the future, it aims to inspire the next generation of young women to new and unprecedented aspirations.
How does the project meet the aims of a philanthropic foundation?
The documentary 'Her Sound Her Story' was created to raise awareness and highlight Australian Female Musicians, to record their history and stories along with highlighting them as role models and trail blazers to the next generation, inspire social change, action and forward momentum for a diverse, equal music industry - with this goals in mind we feel it is inline with the aims of a philanthropic foundation.
Not only does the document educate and inform on the 'Woman in Australian Music''s story but also highlights the obstacles and struggles they face and why this leads to low numbers of women being career musicians (21% of songwriters are women registered in APRA, the lack of females on music festival lineups, earning 0.5cents to the male $1). Through story telling, highlight women of different backgrounds and by using inclusively language this documentary aims to change attitudes of why these obstacles exits, empowers audiences to take action and recognise the beauty in diversity.
Furthermore as the leading Women In Music Documentary in 2018, with plans to take it to international conferences with help of APRAAMCOS and Sounds Australia, this documentary connects women in music to the global community.
What outcomes do you hope to achieve by making this film and how will you measure its impact?
Aims & Objectives
The main outcomes of this project: highlight female musicians voices to the general public with stories they wouldn't normally hear, record these women's histories so they are forever cemented in the Australian story, inspire young generations of musicians and encourage social change and diversity.
Working alongside the Australia's peak music body APRAAMCOS the main measure of impact we can hope for is a change is a rise in the numbers of women who enter into the music industry as a career from highschool/university, that we see a closer in the pay gap between men and women working in the industry, that we have a more diverse and inclusive industry - all through the platform of education, awareness and inspiration via this film.
What is your education and outreach strategy?
The strategy of the 'Her Sound Her Story' project has several phases across a 7 year timeline, 4 of those years having already been completed.
- Create a photographic series of women from across Australia
- Film, interview and photograph scores of women
- Develop this footage into the 'Her Sound Her Story' documentary
- The first launch, in 2016, of the project at Emporium Melbourne, this was 40 photographs along with soundbites that was viewed by over a million visitors.
- This was followed by a performance at Melbourne Live Music Week - a night dedicated to showcase incredible female talent including Julia Stone, Vera Blue, Montaigne just to name a few - this event was sold out.
- The documentary in its full form was previewed in November 2017 along with premiering in the Human Rights and Arts Film Festival
- The film has since been screened across Australia at music festivals such as Splendour In the Grass along with a current run in independent cinemas nation wide.
- A national role out of the film to be screened in schools, high school and tertiary levels, as part of their music programs
- Showcasing the film at international conferences such as SXSW to begin the introduction to the global market
- Screenings at Australian industry events alongside panels and discussions with top tier industry members
- Along with the film will be an educational booklet provided to each student
The educational benefits of this film are evident on viewing the documentary, the story of women in the Aus music scene are yet to be recorded and told in such a powerful and moving way as this film does. The stories herd from the women speaking in the film offers both inspiration and encouragement to young aspiring musicians to keep pursuing their dreams. The film also creates a space for young people of any gender to open up discussion around how they can all work together to create a more inclusive community and support each others careers. When a classroom of university students studying music complete their course, stats over the past 5 years have recorded that almost no females go on to a career in music and almost all the men who study do. Showing this documentary to high school/tertiary students is the catalyst for change Australia is ready for.
Concurrently to achieve these goals the project has an online media presence, marketing strategy and with the right funding a publicist.